The Secret Language of Leadership

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The Secret Language of Leadership

How Leaders Inspire Action Through Narrative

S
Stephen Denning

The book introduces _the concept of narrative intelligence—_an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents—anyone who is setting out to the change the world.

Publication

2007

Pages

304

Format

Pdf

Publisher

Jossey-Bass

Collection

Jossey-Bass Leadership Series

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